| Arabic Online Markets: Open Sesame!! | | | | who happen to depend almost 100% on |
| As you might know from having visited MSEO.com, | | | | imports...imports of goods...imports of services...but also |
| we have a fully staffed office in Hazmieh (Beirut), | | | | imports of talent, technology, etc. |
| Lebanon. Our Lebanese team is in charge of the | | | | Arabic online search engines have greatly matured |
| development for all of our Arabic SEO campaigns. | | | | over the years, building the strongest and most |
| Over the years of working with such a talented team | | | | efficient communication with the Arab online |
| of multilingual professionals (most of them speak | | | | community. Of course, when starting to interact with |
| English/French fluently as well), I have learned a lot | | | | Arab online business professionals, cultural ramifications |
| about the “Arabic online world”. | | | | need to be respected. I advise you to do a little |
| Our Arabic SEO branch is extremely active within the | | | | research concerning business etiquette and other |
| Arabic IT communities. They exhibit this year at the | | | | cultural “do’s and don’ts” when presenting |
| GITEX 08 in Dubai, promoting our World Tour | | | | your products and/or services on Arabic search |
| Seminars (I happen to be the speaker at those events | | | | engines. Most of all users who will find the Arabic |
| SEO workshops). Our next four events, in November | | | | version of your website will have the ability to |
| 2008 and January 2009, will be held in Dubai, Abu | | | | communicate with you in English. However, when |
| Dhabi, Qatar, and Bahrain. I am not writing this in an | | | | communicating with someone in Kuwait or Saudi |
| effort to promote our SEO Seminars, but rather | | | | Arabia, it is not “Hi, how’re you doing?” - The |
| wishing to bring your attention to our targeted | | | | average casual American approach will not be |
| destinations: Gulf countries only. What’s going on | | | | welcome! Once again, the Arab online community is |
| with such geo-targeted marketing effort? | | | | financially opulent and features a group of respectful |
| Well, over the past years, I have developed a personal | | | | and educated businessmen. |
| friendship with Mr. Nadim Sarkis, who happens to be | | | | However, the Arabic online world is much more than |
| the Director of our branch in Beirut. Aside from being | | | | the Gulf Region. It is the full MENA deal and more |
| one of the utmost qualified professionals I have ever | | | | (MENA = Middle East & North Africa). From Egypt |
| met in our line of industry, Nadim has truly introduced | | | | to Morocco, from Jordan to Lebanon, without |
| me to the Arabic online world: an online platform way | | | | forgetting the millions of Arabic native speakers |
| too often misperceived by the rest of the world. | | | | elsewhere around the world, Arabic is by far an online |
| Getting involved with Arabic Search Engine | | | | platform I would recommend to anyone ready for a |
| Optimization has been a fruitful strategic move for | | | | financially rewarding ride!! |
| (please visit the Arabic version of our website by | | | | Aside from business, when traveling through the Arab |
| clicking on the following link: ). It has also allowed me on | | | | world, you will eat better – I mean, MUCH better |
| a personal level to be introduced to a wealthy, | | | | – than in any country where English is the native |
| educated, and courteous online platform! When | | | | tongue (and, no, I did not refer to the U.S. or the U.K. ... |
| covering all cultural and technical ramifications involved, | | | | maybe I should not think so loud!). Okay! Better food, |
| marketing a website to the Arab online community | | | | but also superior hospitality. We are speaking about |
| often turns out to be the most profitable Global SEO | | | | the Orient and Oriental hospitality is definitely one notch |
| action of all! | | | | above what we experience in the Western world. |
| In September 2007, while visiting the GITEX in Dubai, I | | | | Anyway, since I am at the stage of expressing my |
| went on a helicopter ride to see what is, by far, the | | | | appreciation for such a sophisticated community, I will |
| most incredible and unprecedented real estate | | | | take this opportunity to conclude with the following |
| development ever conceived by mankind. Like many, | | | | statement: Our Lebanese people were the best we |
| you might have seen various documentaries on Dubai, | | | | could find in the Arab world and, on a personal note, I |
| Abu Dhabi, and other Gulf “urban hotspots”. | | | | will say that Lebanon also offers the best food of the |
| Anyway, my helicopter pilot conveyed the fact that | | | | Arab world. Honestly, the Lebanese rule in the |
| over 60% of all the construction cranes in the world | | | | kitchen...there is nothing like eating out in Beirut! I do |
| were present in Dubai (I confirmed such fact by | | | | realize that I should apologize for getting distracted |
| researching on the internet). Perhaps you knew that | | | | from the Arabic SEO subject, but I just cannot think of |
| already, but think about it this way: We are talking | | | | my team in Lebanon without associating business with |
| about the wealthiest group of individuals in the world | | | | pleasure!! |